2023 Reset Conference Chattanooga: Full Schedule

We can’t wait to see you on March 6-8 in Chattanooga, Tennessee! The main conference takes place on March 6/7 & the styled shoots and mentorships will take place on the 8th. More details on the styled shoots & mentorships along with info on how you can purchase these opportunities will be released soon!

Please note our lineup and schedule is subject to change at any time.

4:00pm EST

Early Registration

Sunday March 5, 2023 4:00pm - 6:00pm EST
Main Hallway

Reset Event

7:00pm EST

Welcome Meet & Greet for those staying at Westin

As an added bonus for those staying on site, we're having a Welcome Party! Enjoy meeting fellow attendees before the conference begins!

Sunday March 5, 2023 7:00pm - 8:00pm EST
Patio outside of Junior Ballroom

Ticket Required

8:00am EST

Registration

Monday March 6, 2023 8:00am - 9:00am EST
Main Hallway

Reset Event

9:00am EST

Welcome & Conference Opening by Rebekah & Kellie

Monday March 6, 2023 9:00am - 9:30am EST
Portman Ballroom A-B

Keynote Presentation

9:30am EST

Keynote: Branding: The Power Of Keeping It Simple

We’ve all heard a good brand should be felt as well as seen. But how exactly do you do that? Building a solid brand can feel complicated. Finding the right messaging, marketing with the right visuals, and even knowing where to start can be overwhelming. In this keynote, Bernel will teach the art of building a simple yet strong brand foundation, that resonates with your ideal client. In this talk, attendees will learn the 4 pillars of a trustworthy brand, how to elevate your customer journey map, and how to identify if it’s time to rebrand.

Speakers

Bernel Westbrook

Bernel is the owner and lead designer of Branded by Bernel, a design boutique based in Charlotte, North Carolina. With a background deeply rooted in fine art and a degree in web development, she lives by her motto "to obsess over the details so you don't have to." She works with creative... Read More →

Monday March 6, 2023 9:30am - 10:30am EST
Portman Ballroom A-B

Keynote Presentation

11:00am EST

Cultivating Joy in Chaos

Join Tiffani & discover how she navigates through newborn/family sessions and learn her tips and tricks along the way. You'll learn how to keep your clients engaged and be able to know when it's working & when it's time to move on to the next thing. You'll also learn how to create an amazing experience from booking to delivery & cultivate a clientele that keeps coming back for more!

Speakers

Tiffani Woodruff

Hiii, I'm Tiffani--your lifetime photographer and fast friend! I got into photography 7 years ago to help tell the stories of the people you adore. To get more moms out from behind the camera phone and in the pictures with their fam. To build genuine relationships while capturing... Read More →

Monday March 6, 2023 11:00am - 12:00pm EST
Valley Room

Breakout Session

11:00am EST

The key to building a thriving Business and Team- Love, Serve, & Build your Brand!!!

Anna and Ryan have built such a successful brand that they have been able to quit their full time teaching jobs within one year of launching their business and built a booked out team of photographers in less than 3 years! From social media tips, how consistency is key, and how to be client focused, not competition focused are just a few of the topics they will address to guide you in how to build a brand and a team that books! Oh and warning- don't mind the confetti, that's just you gaining your new, biggest cheerleaders in these two!

Speakers

Anna & Ryan Leonard

Monday March 6, 2023 11:00am - 12:00pm EST
Roy McDonald Junior Ballroom

Breakout Session

11:00am EST

True Purpose in the Market Place

Every human being has been created with an innate desire to fulfill purpose and is often mistaken to think their job or business is their purpose. A lot of christians feel the pressure to wear their faith on their sleeves and call it a christian business. While this is not an indictment but a reality that shows that we as christians may not truly understand the unique love of God and how it pertains to the market place! So here's an opportunity to talk about it and discover our true purpose int he market place. In this session we will explore the divine design of God for man's purpose, and how our faith and the marketplace work hand in hand.

The audience for this session will walk away knowing God's purpose and love for them and the confidence, faith and hope they need to accomplish God's plan for their life while conducting business in the marketplace.

Speakers

Phylicia Willis

Phylicia Willis is a hybrid wedding & brand cinematographer / photographer who's unique style and perception is solicited from clients all around the country and world. .Her unique perception, life experiences and inspiration allows her to transcend beyond just mere photos into... Read More →

Monday March 6, 2023 11:00am - 12:00pm EST
Mountain Room

Breakout Session

11:00am EST

Upside Down: Doing Life and Business Differently In a World That Tells You To Hustle and Hurry

Speakers

Becky Hoschek

Becky Hoschek is a mindset and business coach for moms and creative entrepreneurs and the host of BEYOND: The Podcast for Moms Called to Business. Prior to launching her coaching practice, Becky was a brand designer, copywriter and marketing strategist for small businesses. She also... Read More →

Monday March 6, 2023 11:00am - 12:00pm EST
River Room

Breakout Session

11:00am EST

Watch me Shoot: In Home Couple's Session

Gather with me for a "watch me shoot" breakout class to level up photographing couples indoors! Want to learn how to incorporate a couple in their home during their engagement session? Join me as we cover optimizing posing indoors, learning how to maximize creativity in a small space, and finding your best source of natural light. I strongly believe this adds value to your skillset and can really help "beef up" a gallery! See you there!

Speakers

Bailey Hill

Bailey is a Northern Indiana wedding photographer who specializes in weddings, families, and education. She owns a studio in her hometown Elkhart, IN where she captures a plethora of different genres. If there isn't a camera in her hand there's a good chance she's either at the little... Read More →

Monday March 6, 2023 11:00am - 12:00pm EST

Watch Me Shoot

12:00pm EST

Lunch Break

Explore the delicious restaurants Lexington has to offer during your lunch break!

Monday March 6, 2023 12:00pm - 2:00pm EST
TBA

Lunch Break & Vendor Expo

12:00pm EST

Vendor Expo 12:00pm-5pm

Monday March 6, 2023 12:00pm - 5:00pm EST
Portman Ballroom C-D

Lunch Break & Vendor Expo

2:00pm EST

Keynote: Finding Joy in the Everyday-Sponsored by Miller's Professional Imaging

Sponsored by Miller's Professional Imaging

There's beauty in the mundane. As adults, we tend to lose that sense of wonder for the little things. Learn the art of slowing down and recognizing the beauty in the in-between moments that make up your day with Meg Loeks. Meg will discuss how to create a personal and powerful narrative within your work that is true to your voice. Through purposeful use of light, color theory, creative composition and importance of environment, you will discover useful techniques on how to be an emotive storyteller. Learn how to draw inspiration through personal experiences, daily life, as well as various art forms like illustrations, classic art, movies and music.

Speakers

Meg Loeks

Meg lives in Michigan's Upper Peninsula with her husband and five children. She is a children's fine art and portrait photographer whose nostalgic work centers around the home. In-between photographing her family, she teaches several online and in-person domestic and international... Read More →

Monday March 6, 2023 2:00pm - 3:00pm EST
Portman Ballroom A-B

Keynote Presentation

3:30pm EST

Automate Like a Boss-Sponsored by Sprout Studio

Dawn's Breakout Class is sponsored by Sprout Studio

As your business grows, it is easy to become overwhelmed as you try to balance the increase of inquiries, clients, and business responsibilities. Thankfully, there is technology at our fingertips (AI Tools, our websites, CRMs, & more!) that will turn some of this workload on auto-pilot. In “Automate Like a Boss”, Dawn is going to help identify what to automate in your business and how to do it so you can spend less time working and more time doing what you love!

Speakers

Dawn Richardson

Dawn is a software engineer turned wedding photographer who helps creative entrepreneurs go from tech overwhelmed to tech empowered. Her mission is to create a safe, fun, and welcoming corner of the internet where creative entrepreneurs can learn how to leverage and implement technology... Read More →

Monday March 6, 2023 3:30pm - 4:30pm EST
River Room

Breakout Session

3:30pm EST

Beauty in Motherhood: Cultivating emotive Motherhood images alongside a sustainable mama-centered business

Join Tiffany as she guides you through how to build a sustainable and thriving Motherhood side to your business. Whether you are a newborn photographer or family photographer, mamas are the backbone of that business and the client whose heart you most need to capture.
This session will cover building relationships with your clients that allow them to be comfortable and free in front of your lens. It will also help you develop intentionality in your messages across your website and social media platforms. Walk away with some tangible ideas of ways to engage with the mothers in your community, build relationships/partnerships with local businesses that cater to mamas and deliver a client experience that keeps them longing for their next session with you.

Speakers

Tiffany Crenshaw

Tiffany is a lifestyle motherhood and family photographer based in Huntsville, Alabama.She recently relocated to AL from SC (in March 2020, at the start of the pandemic) with her husband and 2 beautiful daughters. In June they welcomed their surprise baby boy to the mix! One thing... Read More →

Monday March 6, 2023 3:30pm - 4:30pm EST
Mountain Room

Breakout Session

3:30pm EST

Enhancing School Portraits while enhancing your bank account: The side gig you didn’t know you wanted-Sponsored by H&H Color Lab

Sponsored by H&H Color Lab

This class will show how you can spend less time (and spend it during the work day instead of our usual nights and weekends!) and make much more money! In my first year, with only my one small local school that my kids attend, I brought in over $40,000! This program will explain how this works for low volume such as boutique preschools/privates as well as High Volume in public schools. The days of cheesy backgrounds are gone (unless that’s your thing), you can start giving parents quality portraiture in very little time and I’ll show how the process is so much easier and not near as intimidating as you would think. I have a close working relationship with H+H Schools and I will bring equipment and even do a test run through of how the day goes. We are visual learners and we learn by doing. High Volume can be so intimidating when you haven’t done it and I want to take that stress off so you can see how it can be such a money maker without affecting your other work. High Volume does not affect the rest of your business negatively (actually it helps get you clients that are local!) and since it takes place during the day, it helps you get some of your life back! I will cover everything from talking to schools and getting in the door all the way to delivering them. This has been such a game changer in my business and life and if I can live in an entire County with one elementary school and make that much from a few days of shooting, I want to help attendees see that they can do the same! It is a completely different ballgame than small boutique shooting, but all of the same principles apply. I will also bring green screen as well in case anyone has questions about that (I sure did when I started this venture!). I shoot several of the same backdrops inside the school that I do inside my studio. It is time for photographers to realize that “School Photography” is not what it has always been and you do not need a big box company shooting your school-you are capable! I’m very passionate about this topic and would love to share all of my knowledge!

Speakers

Kristyna Lewis

3:30pm EST

From 4k-8k; How to Build a High End Client Experience with Heart

Wondering what to do to take your experience to the next level? Over the years we have become known for providing a one of a kind client experience. From the moment a client sends an inquiry for years to come we are here for our couples and always ready to serve them and make them feel loved. From gifting, to communication, wedding day prep, and how they are treated on the wedding day every step is important and leaves a lasting impact. Come learn how to truly serve and pour into your couples and what you can do to keep them coming back for years after their wedding as well! Not a wedding photographer? This will help you serve your newborn, family, and senior clients as well!

Speakers

Courtney & Robert Cannon

The Cannons are husband and wife wedding photographers who love serving kindhearted and joyful couples. As past educators we are on a mission to pour into fellow business owners and help them to grow long lasting successful businesses. We love serving both our couples and our students... Read More →

Monday March 6, 2023 3:30pm - 4:30pm EST
Roy McDonald Junior Ballroom

Breakout Session

3:30pm EST

Watch me Shoot: Being the Poser you always wanted to be--Fundamental poses that work with all body types and clients' love--Sponsored by Intuition Backgrounds & Aftershoot

Are you a Poser? I mean being a great poser with your clients, all clients whether you're having a bad day or not. This is the fundamental class to learn poses that, can from the basic pose become so much more, without even moving your couple! I use terms like the Hamburger, the Chalupa, Panini, and French Fries - couples get it, all things you can picture in your mind, and in real life look great at the image reveal. We use these at every engagement session, and clients buy them almost every time. When you are comfortable, so are your clients, let me help you nail this. *Learn the Fundamentals, where to start posing with every body type. *How to pose the clients comfortably, and get them laughing. *How to use this to go into flow posing for additional images without a ton of body movement.

Speakers

Michael & Jennifer Miller

Sponsored by Intuition Backgrounds & Aftershoot

Sponsored by Intuition Backgrounds & AftershootWe're a husband and wife photography team based in the West Michigan area but love adventuring wherever our cameras and clients will take us. Together we've been photographers for over 12 years, as hobbyists and second shooters but then... Read More →

Monday March 6, 2023 3:30pm - 4:30pm EST

Watch Me Shoot

5:00pm EST

How Wonder & Curiosity Can Drive Your Creativity

We got into creative work because we love to create, but what happens when we find ourselves going through the motions on every session. When we approach the world and our couples with wide-eyed wonder and curiosity, we allow our creative intuition to lead our sessions. In this breakout, I will give you some practical ways and challenges to get out of the rut and back to being captivated by what you do again.

Speakers

A portrait photographer based in Lubbock, TX who specializes in graduating seniors, modeling portfolios, and family portraits. I love sharing my knowledge of photography with others and helping them reach their own goals.

Monday March 6, 2023 5:00pm - 6:00pm EST
Roy McDonald Junior Ballroom

Breakout Session

5:00pm EST

Watch me shoot-Lensbaby Hands on experience

Join Tiffany for a hands-on shooting class and demonstration about all things Lensbaby! If you have ever wondered which optic or creative effect best fits your work, this is the perfect opportunity to try out a variety of Lensbaby gear without paying rental fees. Tiffany will lead a shooting demo and explain her top tips and tricks for shooting with these amazing creative lenses. She will explain the differences between the lenses/optics and guide participants towards the gear that best suits their shooting style and genre. Participants will then be able to get their hands on a variety of Lensbaby gear and try the options firsthand. We will shoot both portraits and macro images, in order to cover multiple genres, and walk away with some incredible photographs!

Speakers

Tiffany Kelly

Tiffany Kelly is a portrait and fine art macro photographer who lives near Atlanta GA with her amazing husband and two adorable daughters. Tiffany enjoys celebrating everyday moments with her young daughters, loves finding beauty in the mundane, and adores capturing little details... Read More →

Monday March 6, 2023 5:00pm - 6:00pm EST

Watch Me Shoot

6:00pm EST

Explore Chattanooga!

Enjoy your free evening and explore all that Chattanooga has to offer! Check out the delicious restaurants, do some shopping, and enjoy a night out on the town!

Monday March 6, 2023 6:00pm - 11:30pm EST

Reset Event

8:30am EST

Morning Worship (Optional)

Tuesday March 7, 2023 8:30am - 9:00am EST
Portman Ballroom A-B

Keynote Presentation

9:30am EST

Keynote: Building a Confidence Mindset as a Business Owner-Sponsored by Rogue Photographic Design and ExpoDisc

Sponsored by Rogue Photographic Design and ExpoDisc

In this keynote, Erica + Jon talk about the one thing every business owner craves - confidence. Personally frustrated by photographers treating themselves as 'just photographers,' Erica + Jon unpack actionable steps to build confidence and act like a true business owner through storytelling and personal experience. Listeners will leave inspired to take hold of their business with a newfound mindset that impacts every decision they make.

Speakers

Erica & Jon Hayes

Sponsored by Rogue Photographic Design and ExpoDisc

Sponsored by Rogue Photographic Design and ExpoDiscErica + Jon are a husband and wife brand photography team that partner with commercial and personal brands to plan, style and intentionally create compelling imagery for marketing. Their work has been featured on billboards, utilized... Read More →

Tuesday March 7, 2023 9:30am - 10:30am EST
Portman Ballroom A-B

Keynote Presentation

11:00am EST

Boudoir Marketing: Build a system of raving fans Sponsored by Bastian Accounting

Michelle's Breakout is sponsored by Bastian Accounting

Let’s learn how to create a raving fan base for your boudoir business consisting or potential, current, and past clients. We will discuss how to secure photos for advertising, how to create trust online through your marketing decisions, website content that converts, and leveraging platforms such as Instagram and Facebook for community building. Learn how boudoir marketing differs from other genres.

Attendees will leave this session with a growth plan for boudoir content regardless of what stage of business they are in.

Speakers

Michelle Franzetti

Sponsored by Cloudspot and Bastian Accounting

Michelle specializes in wedding and boudoir photography; located in Kentucky. After years of serving as an educator for the University of Kentucky, she has combined her passions of photography and education to help other business owners learn how they can make great money while doing... Read More →

Tuesday March 7, 2023 11:00am - 12:00pm EST
Mountain Room

Breakout Session

Lunch Break

Explore the delicious restaurants Lexington has to offer during your lunch break!

Tuesday March 7, 2023 12:00pm - 2:00pm EST
TBA

Lunch Break & Vendor Expo

12:00pm EST

Vendor Expo 12:00pm-5pm

Tuesday March 7, 2023 12:00pm - 3:30pm EST
Portman Ballroom C-D

Lunch Break & Vendor Expo

2:00pm EST

College Photo 101

College and Sorority Photography is one of the fastest growing segments of the photography industry, yet it remains a mystery to most photographers.

I've solved the mystery. And I'd love to help students attending Reset solve it too.

Where else can you find 1000's of people - even TENS of thousands in some cases - that are right smack dab in the middle of your target audience... all living within A FEW BLOCKS of each other?! Over the past 5 years I've built my business around the strategies I teach. My approach has led to photographing over 10% of the senior girls at Texas Christian University! I've had a blast learning the ins and outs of creating a world-class College and Sorority Photography business... and I want to help photographers do the same for their business!

Speakers

Rob Greene

Rob Greene is a photographer and teacher from Fort Worth, TX. Originally born in Atlanta, GA, Rob spent his early career years in youth ministry before jumping to full-time creative work in 2016. Now pairing over 20 years of creative experience with a more than a decade as an educator... Read More →

Tuesday March 7, 2023 2:00pm - 3:00pm EST
River Room

Breakout Session

2:00pm EST

Make Your Wedding Details SHINE with OCF -Sponsored by H&H Color Lab & Aftershoot

Sponsored by H&H Color Lab & Aftershoot

Using OCF that looks like window light to craft beautiful wedding detail shots no matter what the space looks like. Students will learn how to block out ugly ambient light and craft images that are consistent with their natural light.

Speakers

Meredith Ryncarz

2:00pm EST

The Breakdown of Creating Strong Portraits-Sponsored by Tamron & Millers Professional Imaging

Sponsored by Tamron & Millers Professional Imaging

According to Google, a picture becomes a portrait when the background, lighting, and emotion can evoke a sense of connection between the subject and the viewer. We will break down how to create powerful portraits using natural and studio lighting, connecting with your subject to allow their true selves to shine, and how to keep the style timeless. The ability to create portraits for others is an invaluable skill that families have been treasuring for lifetimes. We will focus on portraits of newborns, children, families, seniors, and adults. I will share my simple set up that can travel or stay in a studio and helps me create timeless yet powerful portraits.
We will also discuss when natural light becomes a better option over studio light. We will cover everything from the basics to the complexities of lighting, lenses, gear, settings, and how to connect with people of all ages.

Speakers

Marcie Reif

Marcie Reif is an in-demand kids, family, commercial photographer, and photography educator in the Atlanta, GA area. Marcie is a Tamron Pro Ambassador and travels around the country each year speaking at conferences and leading other photographers. Marcie is also founder of The Roadtrippers... Read More →

Tuesday March 7, 2023 2:00pm - 3:00pm EST
Mountain Room

Breakout Session

2:00pm EST

Work Your Magic: Building an Authentic Personal Brand

Personal branding gets this reputation of being all about ME, inauthentic “swipe-ups” and perfect IG feeds. But your personal brand isn’t just aesthetic; it’s reputation. It’s something you already have. Powerful brands are built on foundations of trust, and people trust people, not logos. This talk explores the importance of building a personal brand for creative entrepreneurs looking to stand out in saturated markets. We’ll cover the mindset shifts that need to happen around showing up online, as well as tactical tips to create content and a meaningful client experience that builds a purposeful, not perfect, personal brand.

Speakers

Maddie Peschong

Maddie Peschong is a branding photographer and coach who is obsessed with teaching creative entrepreneurs how to build a profitable business by being themselves. Through coaching and personal branding photos, she helps women discover their magic so they can stand out in a saturated... Read More →

Tuesday March 7, 2023 2:00pm - 3:00pm EST
Roy McDonald Junior Ballroom

Breakout Session

Reset Conference Gala at Gilman Event Hall

We'd love to have you join us at our Reset Conference Gala. Grab a ticket to enjoy delicious food & spend the evening dancing!

Tuesday March 7, 2023 7:00pm - 10:30pm EST
Gilman Event Hall

Reset Event

9:00am EST

Styled Shoots & Mentorships around Chattanooga

These are an optional add-on opportunity for your Reset Conference Experience. These are a conference favorite among attendees & you can purchase them soon!

Wednesday March 8, 2023 9:00am - 10:30am EST

Add-on Styled Shoots & Mentorships

11:00am EST

Styled Shoots & Mentorships around Chattanooga

These are an optional add-on opportunity for your Reset Conference Experience. These are a conference favorite among attendees & you can purchase them soon!

Wednesday March 8, 2023 11:00am - 12:30pm EST

Add-on Styled Shoots & Mentorships

1:30pm EST

Styled Shoots & Mentorships around Chattanooga

These are an optional add-on opportunity for your Reset Conference Experience. These are a conference favorite among attendees & you can purchase them soon!

Wednesday March 8, 2023 1:30pm - 3:00pm EST

Add-on Styled Shoots & Mentorships

4:00pm EST

Styled Shoots & Mentorships around Chattanooga

These are an optional add-on opportunity for your Reset Conference Experience. These are a conference favorite among attendees & you can purchase them soon!

Wednesday March 8, 2023 4:00pm - 5:30pm EST

Add-on Styled Shoots & Mentorships