We can’t wait to see you on March 6-8 in Chattanooga, Tennessee! The main conference takes place on March 6/7 & the styled shoots and mentorships will take place on the 8th. More details on the styled shoots & mentorships along with info on how you can purchase these opportunities will be released soon!

Please note our lineup and schedule is subject to change at any time.
Back To Schedule
Monday, March 6 • 9:30am - 10:30am
Keynote: Branding: The Power Of Keeping It Simple

Log in to save this to your schedule, view media, leave feedback and see who's attending!

Feedback form is now closed.
We’ve all heard a good brand should be felt as well as seen. But how exactly do you do that? Building a solid brand can feel complicated. Finding the right messaging, marketing with the right visuals, and even knowing where to start can be overwhelming. In this keynote, Bernel will teach the art of building a simple yet strong brand foundation, that resonates with your ideal client. In this talk, attendees will learn the 4 pillars of a trustworthy brand, how to elevate your customer journey map, and how to identify if it’s time to rebrand.

avatar for Bernel Westbrook

Bernel Westbrook

Bernel is the owner and lead designer of Branded by Bernel, a design boutique based in Charlotte, North Carolina. With a background deeply rooted in fine art and a degree in web development, she lives by her motto "to obsess over the details so you don't have to." She works with creative... Read More →

Monday March 6, 2023 9:30am - 10:30am EST
Portman Ballroom A-B